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I am a film director working across both commercial and narrative projects, while also freelancing as a creative director for brands and artists.

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THE BEST, JUST GOT BETTER

Client: PanzerGlass x D3O
Produced by: Unik 

Photographer: Marcus Møldrup
Executive Producer: Mark Jensen
Graphic Designer: Mark Busch

Format: Photography, Creative Direction, Graphic Design
Country: International
Published: 2023
Genre: Commercial, Fashion & BeautyWith this (mostly) stillphotography campaign, we wanted to tap into the ‘confidence’ the product offers users by its strength and durability. Our goal was to take that confidence and translate it into a visual language, where bold fashion looks and strong engaging poses felt the most on brand.

With the resurgence of Y2K aesthetics, especially among Gen Z, we aimed to bring back the flashy, high-contrast, high-saturation era, making it feel like magazine covers.

The campaign has gained international attention, featured both online and on physical banners in Berlin and other locations.

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